Crypto Firm B2C2 Explores Sale Options

B2C2 has been fielding acquisition interest from several suitors over the past 18 months. The firm is owned by the Japanese financial giant SBI Group, which acquired a majority stake in the company back in 2020. While interest in the market maker is clearly present, a deal has yet to materialize.

The main hurdle appears to be the price. Sources suggest that disagreements over valuation have kept the company and potential buyers from reaching an agreement. Despite these stalled conversations, the fact that major players are looking at B2C2 highlights how valuable institutional liquidity providers remain in the current market climate.

Investors will be watching to see if a new buyer emerges or if SBI chooses to keep the firm in its portfolio long term. B2C2 plays a major role in keeping liquidity flowing for large digital asset trades, so any change in ownership could have a ripple effect on how institutional desks handle their crypto assets.